Services

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Consulting

Your company is doing well but could be doing better. Sometimes another set of eyes and ears can reveal a different perspective. Our consultants can step in and spend a few days, a month or longer and provide that 3rd party, unbiased opinion.

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“In 2013, Our company had no sales or marketing team at all, and we wanted to expand into Pennsylvania. We hired the American Sales Team, developed a strategy, and executed a sales and marketing campaign with a goal of expansion and new revenue. Home run! After an initial marketing campaign, they followed up with phone calls, and began to close new accounts. We had record sales, and they continue to work with us to this day”.

Gruss Landscaping and Architecture

Training

Over the last 25 years, our staff has been through just about every sales training program in the industry; Miller Heiman, Dale Carnegie, Sandler Submarine Selling, Action Selling, and most recently the Challenger Sales model. We combine the best of all these methodologies, weave in the features and benefits of your products and business objectives, then custom build a scalable sales and marketing platform.

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“Gene from American Sales Team was fantastic to work with, he really took a total novice like me through the paces and taught me quite a bit about the sales process. He always was encouraging and pushing me to get better, the exact right balance! I would highly recommend their team for any organization looking to take their sales process and program to the next level!”

Ben Giordano, Owner, FreshySites

Coaching

Motivating and coaching are the cornerstones of building a successful sales force. Our techniques that are designed to move the needle from good to great include; side by side coaching, remote service observing, sharing recorded calls, and call evaluations. The coaching and monitoring is tracked to benchmark progress.

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“We hired American Sales Team to boost revenue for our emerging technology. Their training techniques and sales experience made a fast impact; sales began to increase by the second month.”

Anthony Maione, Vice President, Core Management Services

Emails/Direct Mails

Most companies we work with have email and direct mail campaigns in place already. We can re-purpose them, maybe add additional content, and make sure a call to action is prevalent. In cases where we need to create email and direct mail pieces, we have a creative team that will work closely with you to get that consistent messaging. These two methods of marketing are intricately tied to the campaign we are focused on, and the telemarketing campaign we are executing.

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“Our company, Fakro, is a global manufacturer of skylights and attic ladders, and we needed a distribution partner in the USA. We hired American Sales Team, and they landed an account with one of the largest distributors in the country. In addition, they put a dedicated sales team and marketing plan in place to help us sell the products downstream. We are very happy with the results and highly recommend them! Amazing!”

Fakro America, LLC

Telemarketing

It all depends upon your needs, and the goal of your company. We have part time reps that can profile and deliver messages or offers, full time reps that become experts in you products and services and become a virtual extension of your company. We also can deploy subject matter experts of your particular industry, sales managers to coach, train, and close sales, or any combination of the above.

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Direct Sales

Six years ago, we joined an organization called American Association of Inside Sales Professionals (AAISP), a global sales and marketing company. After completing a rigorous sale curriculum, our management team achieved the Certified Inside Sales Professionals (CISP) accreditation. Today, we utilize this network to constantly learn about the latest and greatest techniques in our industry both domestically and abroad. We build direct sales models with you based on many years of disciplined sales training.

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“As a manufacturer of building products, we needed to set up a distribution model that would increase sales for our existing teams, and cover territory where we had no sales reps. Perfect fit. AST was able to fill both needs! By tapping into their database, we set up a distribution model for the whole company and outsourced our vacant territories to a team of seasoned professionals”

Grenier Millwork

Sales Management

Training, coaching and building a great marketing plan are all necessary pieces of a successful company. The sales management component ensures that behaviors and habits are formed positively, and reinforced daily with on site sales management. Our management team members all come from call center backgrounds of varying sizes, and we are all familiar with hands on sales management, both with inside sales people or outside territory managers.

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Analytics

All of the work we do with emails, direct mails, and telemarketing is measured and analyzed for improvement. Our yield loss analysis starts with the number of records in a particular campaign, we then measure how many targets we have contacted, how many are interested and become leads, and the number of sales that result. Throughout that process we also track where prospects drop out of the funnel, and then develop messaging to re-engage them. Our analytics are also useful in estimating and pricing out new projects.

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